INDIVA (TSXV:NDVA) was recently featured in an article published by WARC – an online service featuring the latest trends in marketing and brand communications. The article weighs in on cannabis companies needing to adopt stronger marketing strategies in order to be successful in this industry.

The article mentions that companies need to rethink brand names, since hundreds of cannabis companies and products start with the same first five letters: “canna.” With that in mind, tarticle refers to INDIVA’s out-of-the-box approach when it comes to brand identity described as a “new clean aesthetic” – at the Toronto conference.”


“The logo pays homage to our past and the history of the cannabis legalization movement without retaining the clichés of cannabis counter-culture,” explained Koby Smutylo, Chief Operating Officer, INDIVA.

To read the full interview, click here.

Click here to connect with INDIVA (TSXV:NDVA) to receive an Investors Presentation.

Source: www.warc.com

Wall Street Reporter, the trusted name in financial news since 1843, has published reports on the latest comments and insights from leaders at: Tilray, Inc. (NASDAQ: TLRY), Icanic Brands (OTC: ICNAF) (CSE: ICAN), Aurora Cannabis (NYSE: ACB) (TSX: ACB), and HEXO Corp. (NYSE: HEXO)

Cannabis leaders are focusing on innovation in premium branding, global expansion, and tight operational execution in the drive towards profitability. Wall Street Reporter highlights the latest comments from industry thought leaders:

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