Lift & Co. (TSXV:LIFT,OTCQB:LFCOF) announced that Cohesion, the company’s cannabis consumer insights platform, will now allow clients to build real-time dashboards using over 100 dimensions to better meet the specific needs of organizations of any size.

As quoted in the press release:


“We are at a pivotal moment where marketing dollars for cannabis companies need to go further than they ever have,” said Matei Olaru, CEO of Lift & Co. “Cohesion is a timely solution in today’s market that will accurately track sales, enable custom consumer segmentation and deploy targeted digital marketing to these segments all in one place. Today’s major release enables organizations of all sizes and budgets to improve their marketing efficiency, impacting both top-line and bottom-line performance.”

Cohesion draws from Lift & Co.’s millions of cannabis consumer and budtender data points, accumulated over the past five years through verified reviews, purchase receipts and brand research, and on the Lift.co and CannSell platforms. Unlike traditional CPG and cannabis data providers, Lift & Co.’s combination of actively and passively collected behavioural data (e.g. purchases) and attitudinal data (e.g. product sentiment) at a single source provides a 360-degree view for consumer insights. To gain an even deeper competitive edge, Cohesion clients can also compare their own brand to their competitors’ along each dataset.

Click here to read the full press release.

 

Cannabis - Will The Fortune 500 Join The Party?

 
Our Exclusive FREE Report Contains Information You NEED To Know About Cannabis Stock Investing!
 

Seth Rogen’s New Cannabis Brand are Now Available at Apothecarium Dispensaries in San Francisco , Berkeley and Capitola

The Apothecarium is offering cannabis from Houseplant, the cannabis lifestyle brand founded by Seth Rogen and Evan Goldberg at its five California dispensaries. The Apothecarium has three San Francisco locations (Castro, SOMA and Marina ) and one each in Berkeley and Capitola (outside of Santa Cruz ).

Keep reading... Show less

Love Hemp Group PLC (AQSE:LIFE)(OTCQB:WRHLF), one of the UK’s leading CBD and hemp product suppliers, announces that Charles Lamb will be stepping down as a Non-Executive Independent Director of the Company, with effect from April 16, 2021, to focus on his other business interests

Charles has been an integral part of the Board’s efforts to grow the Company since its inception and has played a key role in the Company’s shift in strategy to focus on growing the Love Hemp brand globally.

Keep reading... Show less

Expects to file its 2020 Annual Financial Statements on or before May 31, 2021

Matica Enterprises Inc. (CSE: MMJ) (FSE: 39N) (OTCQB: MMJFF) (“Matica” or the “Company”) today announced that, as a result of the COVID-19 Pandemic measures, it will not be in a position to file its audited annual financial statements, the related management’s discussion and analysis and related CEO and CFO certificates (the “Annual Filings”) before the required deadline of April 30, 2021 (the “Specified Requirements”).

Keep reading... Show less

Recreational cannabis remains illegal in all Australia’s states and territories with the exception of the Australian Capital Territory (ACT). But could that change in the future?

So far there are no clear indicators as to when or if Australia could legalise recreational cannabis, but attitudes seem to be changing. Public support is growing, and there’s even some political acceptance.

Read on to learn more about when Australia may legalise recreational cannabis.

Keep reading... Show less